We have been very happy to announce you to Jacknife was best the fresh go-to-paign for Hard-rock Resort & Local casino Ottawa-the fresh new brand’s very first-ever before Canadian location! While the Hard rock embarks for the an excellent $350M expansion and you may rebrand, we are honoured so you can profile a strategy that do not only celebrates Difficult Rock’s legacy but also amplifies the energy in the Ottawa.
Known for bringing immersive amusement feel global, the difficult Stone� has long been a popular all over the world place to go for residents and people exactly the same. The company is in a captivating era away from expansion bruno casino bonus zonder storting and you may revitalization, while the phase is determined getting a huge beginning away from Canada’s earliest Hard rock Hotel & Gambling enterprise � with Jacknife best the brand new fees growing the new go-to-paign because of their Ottawa location.
HRI turned into the first in person-had betting organization designated a great U
�The 350 million money expansion and rebranding often disturb the hotel, enjoyment, hospitality, and betting industries in the Eastern Ontario and you may beyond,� says Christine Crump, President out of Hard-rock Resort and Local casino Ottawa. Canadians will no longer must get across a border to experience all that Hard rock has to offer. Jacknife’s really works coincides for the globe-classification works and you can experience we send to the travelers.�
The fresh extent off Jacknife’s work includes an entire proper and creative growth of the brand new go-to-paign, which have a watch strengthening excitement and you will riding engagement around the all touchpoints. The brand new campaign have a tendency to embody the fresh substance off Hard Rock’s brilliant society, making sure the opening gets an excellent beacon to possess entertainment candidates.
�We’re happy to collaborate that have a global brand name particularly Hard-rock in the particularly a pivotal time,� claims Mikey Richardson, Co-Inventor and Professional Innovative Movie director during the Jacknife. �The lead-up to the new 2025 discharge provides the ability to perform something it really is captivating-a strategy that do not only remembers Difficult Rock’s heritage and also amplifies the energy within the Ottawa.�
This relationship stresses mission-driven storytelling, which have both Jacknife and difficult Stone Lodge & Gambling establishment Ottawa worried about curating a seamless, high-impression brand name sense which can set the brand new stage getting a huge opening for example hardly any other.
Hard rock Globally (HRI) is one of the most globally approved companies with venues within the over 74 regions comprising 313 places that were possessed/licensed or handled Lodging, Gambling enterprises, Stone Shops�, Live show Locations and Cafes. The Unity from the Hard-rock� international commitment system advantages people to own carrying out the things they like across performing services globally. HRI as well as circulated a m&a named Hard-rock Digital inside the 2020, an internet sportsbook, shopping sportsbook and you will sites playing program. Starting with a keen Eric Clapton electric guitar, Hard-rock possesses the fresh new earth’s prominent and most rewarding distinctive line of genuine tunes memorabilia within over 88,000 bits, which happen to be presented at the the towns global.
S. Best managed Organization of the Deloitte Individual and the Wall structure Highway Record within the 2021 and has since already been honored four times. Hard-rock has also been honored from the Forbes among the Planet’s Best Employers, together with Finest Businesses for ladies, Variety and you may The fresh new Grads and you will a premier Large Manager regarding Travelling & Entertainment, Gambling and you can Activities World. On 2022 Worldwide Betting Awards, Hard-rock is actually called Property-Founded User of the season to your next amount of time in five many years.
Hard-rock International currently retains financing grades out of no. 1 financing-degrees rating agencies: S&P Global Critiques (BBB-) and Fitch Critiques (BBB). For additional information on Hard rock International, head to hardrock otherwise shop.hardrock.
Rideau Carleton Casino officially opened because the Rideau Carleton Raceway within the 1962, because Canada’s earliest-ever four-eighths mile oval possesses become an option element of Ontario’s harness race society since that time. Since the introduction from playing during the , the metropolis away from Ottawa has had everything $six billion per year and more than $106 mil in total money to possess hosting Rideau Carleton Local casino contained in this the newest Federal Funding Part.
Which have desperate expectation of one’s opening of one’s the fresh Hard rock Lodge & Casino Ottawa, Rideau Carleton Casino stays discover 24/7, ready to serve the website visitors with the exact same work and you can excitement. Hard rock was working to make a different county-of-the-ways recreation business that may soon bring the fresh legendary Hard rock brand so you can Ottawa and you may enliven the metropolis for example never before. Upcoming business should include today’s resorts build which have 150 rooms, plus twenty-two rooms, prolonged playing floor together with 1,five-hundred slots, forty live-motion desk video game, and you will highest-maximum gambling. Website visitors will enjoy more than ten dinner, taverns, and you will lounges, for instance the iconic Hard rock Bistro and you will Council Pine Steakhouse. The hotel will also be where you can find the fresh new antique Rock Shop, a 1,800 and chair Hard rock Alive location, and you can real audio memorabilia.
The fresh business is a significant driver regarding employment production and can apply more than 700 local residents, once finished. Hard rock Resorts & Local casino Ottawa continues the newest customs regarding area financing due to local sponsorships and you can nonprofit partnerships, raising the life of citizens and you may men and women exactly the same because the are founded under Rideau Carleton Local casino.
Rideau Carleton Gambling establishment is run because of the Hard-rock Global and you can governed by Ontario Lottery and you will Betting Business (OLG). That have OLG relationship, Rideau Carleton Local casino shows a daily commitment to in charge gambling having full utilization of OLG’s Plays and is approved from RG See accreditation system.
For additional information on Rideau Carleton Gambling establishment, head to rideaucarletoncasino
Jacknife is actually another, full-solution innovative brand name agency headquartered inside Toronto, Canada. With more than 29 numerous years of industry sense, Jacknife could have been the leader in taking outstanding branding and you may innovative approaches to a varied variety of website subscribers. From the leveraging the new effective mixture of strategic development, Jacknife empowers brands to build significant providers well worth from electricity from invention.
